Email deliverability is top priority for us at HoneyBook. It's also highly complex–with so many factors at play, it can be difficult to pinpoint the exact reason why a message may or may not be delivered or flagged as spam.
That said, there are a number of proactive steps you can take to make sure your messages are delivered as intended:
Implement email content best practices – Learn how to write and format strong emails that don't trigger spam software.
Improve your email reputation – Take steps like keeping your engagement rate in mind, and making sure clients add you to their contacts lists, to boost your sender reputation.
Define DKIM, SPF, and DMARC records – If you integrate an email that has a custom domain, make sure to define these email authentication records to increase the likelihood that messages are successfully delivered.
Check your Domain Name System (DNS) records – If you're a Gmail user who has integrated your email with a custom domain, you can check that your DNS records are properly defined right from your HoneyBook account.
Still have questions? Feel free to send us a message by clicking the Question Mark icon on any HoneyBook page. Our team is always happy to help!