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How to gather and share testimonials
How to gather and share testimonials

How to use HoneyBook's tools to source and share success stories

Updated over a week ago

Sharing testimonials is a great way to build brand trust, highlight your past projects, increase bookings, and even just brag about your work a little. You might be familiar with asking for testimonials through email and displaying them on your business's website or social media pages. But, with HoneyBook, you can streamline these processes and keep all the information in one place, impressing both your current and potential clients.

Gathering testimonials

After finishing a project, you can ask your clients to fill out a questionnaire. This will allow them to answer questions about the project and how your work benefited them.

To automate this step, you can send the questionnaire via automation, which might look something like this:


📚 Tip

If you prefer to have more control over the process, you can alternatively create a task via automation to appear a certain number of days after the project date, to remind yourself to request a testimonial.

Once your client submits the questionnaire, you’ll be notified so that you can get started sharing their testimonial. You can design the questionnaire to align with your brand–allowing for a smooth and engaging experience for your client, dazzling them even after the project has wrapped up.

Sharing testimonials

There are a number of ways to incorporate testimonials in your HoneyBook materials. Here are some suggestions:

  • Add testimonials as content blocks in your brochures/service guides, so clients can see past success stories while they consider what to book

  • Add a testimonial blurb in your contact forms and lead forms, so leads get a glimpse of past projects as they inquire

  • If you’re sharing testimonials on your business’s website, add the link in your HoneyBook email templates

  • Include a PDF version of your testimonials as an email attachment

Still have questions? Feel free to send us a message by clicking the Question Mark icon on any HoneyBook page. Our team is always happy to help!

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