Creating an inclusive client experience is about ensuring each interaction a client has with your business is designed to serve all people and respects diversity of identity and ability.

A simple but powerful way to make your client experience in HoneyBook more inclusive is by asking for and providing pronouns. Doing so ensures that no assumptions are made and that your clients feel comfortable interacting with you.

In this article, we'll cover:


Asking for pronouns on your HoneyBook contact form

1. From your HoneyBook home page, click the Tools menu.

2. Select Contact Form from the menu.

3. You can choose to work off an existing form, or create a new one by clicking the form icon in the sidebar, then selecting Add Contact Form.

4. In either case, click the plus (+) button to add a block, then click the Questions tab within the block selector.

5. Select the Custom question type and your preferred question format.

  • Inclusivity Tip: We suggest using the short text format so your client can manually enter their pronouns and not be limited to pre-determined options.

6. Enter the text of your question.

  • Inclusivity Tip: Click the gear icon that appears when you hover over a question to toggle whether or not the question is required. We recommend keeping this toggled off so your potential clients are not required to answer this question if it makes them uncomfortable.

7. If you’d like, enter placeholder text directly below your question, which will appear to your leads in the answer field before they start typing.

Your changes will automatically save to your template! If you’ve already published your contact form, just select Publish Changes. If you haven’t published your form yet, follow the steps here to make sure it’s visible to your potential clients.


Asking for pronouns on your HoneyBook questionnaire


Your account look a little different? You might already have our newest version of files! Check out this article for more info on adding questions to your smart files.


1. From your HoneyBook home page, click the Tools menu.

2. Select My Templates from the menu.

3. Select Questionnaire from the list of template options on the left side of the screen.

4. Select any questionnaire template you’ve already created, or create a new one by clicking Create New > Questionnaires.

5. Click Add Question or Section and select a custom field format.

  • Inclusivity Tip: We suggest using the one line of text format so your client can manually enter their pronouns and not be limited to pre-determined options.

6. Enter your question by typing into the blank Type Your Question Here field.

  • Inclusivity Tip: We recommend not checking the Required question box so your clients are not required to answer the question if it makes them uncomfortable.

All set! Your changes will automatically save, then you can get started sharing your updated questionnaire with clients.


Providing your pronouns in your HoneyBook email signature

1. From your HoneyBook home page, click the Tools menu.

2. Select My Templates from the menu.

3. Select Email Signature from the list of template options on the left side of the screen.

4. Here, you’ll see the Default Signature that we’ve created for you, or the custom email signature you already created. Click on the template to open the template editor.

5. Type directly into the template editor to add your pronouns (we suggest adding them next to your name so they are easy to find).

All set! Your changes will automatically save.





Want to learn more?


Still have questions? Feel free to send us a message by clicking the Question Mark icon on any HoneyBook page. Our team is always happy to help!

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