Sharing testimonials is a great way to build brand trust, highlight your past projects, increase bookings, and even just brag about your work a little. You might be familiar with asking for testimonials via email and sharing them on your business’s website or social media pages—but, you can also use HoneyBook to keep these processes and information in one place, all while wowing existing and potential clients.
PLEASE NOTE: This article references automations, available for Essentials and Premium plan members. Learn more about the features included in each plan here.
After a project’s completion, consider sending a questionnaire that lets clients answer questions about the project and your services, like how your work benefitted them.
To automate this step, you can send the questionnaire via automation, which might look something like this:
HoneyBook Tip: If you prefer to have more control over the process, you can alternatively create a task via automation to appear a certain number of days after the project date, to remind yourself to request a testimonial.
Once your client submits the questionnaire, you’ll be notified so that you can get started sharing their testimonial. You can design the questionnaire to align with your brand–allowing for a smooth and engaging experience for your client, dazzling them even after the project has wrapped up!
There are a number of ways to incorporate testimonials in your HoneyBook materials. Here are some suggestions:
Add testimonials as content blocks in your brochures/service guides, so clients can see past success stories while they consider what to book
Add a testimonial blurb in your contact form, so leads get a glimpse of past projects as they inquire
If you’re sharing testimonials on your business’s website, add the link in your HoneyBook email templates
Include a PDF version of your testimonials as an email attachment
Want to learn more?
Still have questions? Feel free to send us a message by clicking the Question Mark icon on any HoneyBook page. Our team is always happy to help!